Online market research firm Digsite announced recently that it has launched version 2.0 of its software.

According to a release, the updates include an improved tablet and mobile experience with automatic screen resizing, enhanced audio, video and photo uploads and augmented survey tools to support multiple question types.

“Digsite is the first ever and only social media-inspired qualitative research tool out there,” Digsite CEO Monika Wingate said in a statement. “It gives businesses and agencies a truly interactive and affordable way to connect and engage with their customers.”

Digsite counts Sub-Zero, Organic Valley, Palermo’s Pizza and Nationwide Learning among its customers. Annual subscriptions start at $1,500.