Hive, a new startup company that hosts and promotes events showcasing Madison and the surrounding area, is throwing a “Welcome Brewland to Wisconsin” party from 1-6 p.m. Sunday, May 3 at the High Noon Saloon.

According to a release, Brewland is a full-length documentary exploring the craft beer industry and culture in the United States.

“Brewland began on the east coast and traveled across the country searching for the true definition of craft beer,” Brewland Co-Producer Christopher Cross said in a statement. “In Wisconsin, we find a strong and vibrant community of brewers filled with some of the most fascinating character and interesting people. It is a blossoming craft beer community, and we are fortunate to be coming to them during their defining years.”

The event will feature live music and food from the Slide and Fried & Fabulous food trucks. Tickets are $7 at the door.