Northwestern Mutual has designated $50 million to form Northwestern Mutual Future Ventures, the company announced today.

According to a release, the venture capital fund will focus on consumers’ changing preferences, re-imagining the client experience, the digital health revolution and transformational analytics and technologies.

“We want to make it easier for Americans to know what financial security is and how to achieve it,” Northwestern Mutual Vice President of Corporate Strategy Rebecca Porter said in a statement. “We’re bringing together the strength and scale of a 160-year-old Fortune 100 company with leading-edge innovations of startups to transform financial planning through our trusted advisors and relevant digital tools.”

Each investment will range from $500,000 to $3 million.

Northwestern Mutual previously invested in LearnVest and Rize, among others.